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We want youth interested in shooting sports to have the same opportunities as those in other sports.

The MidwayUSA Foundation was established in 2007 to provide sustainable funding to youth shooting sports teams across the nation. Shooting teams provide wonderful opportunities for students to make friends, to develop confidence, and learn discipline and leadership skills, just like other sports. However, most schools provide little or no funding for shooting teams. Founders, Larry and Brenda Potterfield, owners of MidwayUSA, had the vision to offer youth interested in shooting sports the same opportunities as those in more traditional team sports.

Today, the MidwayUSA Foundation uses five programs to help fund youth shooting sports. The Team Endowment Program is the main program, which funds over 2,800 youth shooting teams. Each shooting team has its own earmarked endowment, which the team can grow through donations and fundraisers. Every year, forever, teams with a balance are eligible to receive 5% of the balance through a cash grant. This cash provides funds for vital expenses every shooting team incurs. We are…changing the future of youth shooting sports.