|Endowment Assets: $221 Million|
|Total Grants Distributed [since inception]: $45.1 Million|
|Funded Shooting Team Endowments: 2,757|
Larry and Brenda Potterfield founded the MidwayUSA Foundation in 2007 and are the primary benefactors, giving generously to support youth shooting sports across the nation. And while they also own the online retailer MidwayUSA, there is in no way a connection between the two organizations. MidwayUSA Foundation (the nonprofit foundation) and MidwayUSA (the for-profit online retailer) are completely separate and unique. In absolutely no circumstances do any funds intended for the Foundation go to, through, around, or otherwise enter or benefit the retailer. 100% of all funds intended for the Foundation are received and administered for the benefit of the Foundation’s constituents, youth shooting sports teams and athletes.
We offer all of our constituents as much information as possible about how our funds are utilized.
MidwayUSA Foundation is a grantmaking 501(c)(3) public charity. We know that anyone can pull our IRS form 990 tax returns and receive detailed financial information, but the 990 form doesn’t provide anything beyond the numbers. For even more transparency, we created a comprehensive listing with Guidestar, one of the top organizations providing information about mission, legitimacy, impact, reputation, finances, programs, transparency, and governance of non-profits. In fact, we have provided enough information to Guidestar to receive their platinum participation designation.
MidwayUSA Foundation is a grantmaking 501(c)(3) public charity, not a bank or financial institution. Donations received by the Foundation for the benefit of a Team or Organization are the property of the MidwayUSA Foundation under the control of our Board of Directors. Teams and Organizations with endowment accounts do not own or control the funds in those accounts, and grants are never guaranteed, regardless of account status. That said, the Board of Directors and Management of MidwayUSA Foundation are committed to providing long-term, sustainable grant funding to all endowed Teams and Organizations. It is the reason this Foundation exists and the mission is unlikely to change.
As of December 31, 2020, the MidwayUSA Foundation has unrestricted financial reserves of about $185,816,110 or about 22 times its annual expenses, which totaled about $8,507,767. The ratio is the result of managing funded endowment accounts for 2,794 youth shooting teams. The Foundation also manages endowments for shooting organizations, donor-advised funds intended to support shooting sports, and other special-purpose endowment accounts.
Top 10 Donors
Since 501(c)3 inception (2008) as of 12/31/2020
- Larry & Brenda Potterfield
- Scholastic Shooting Sports Foundation
- TCF Youth Shooting Fund
- Association of College Unions Intl.
- National Wild Turkey Federation
- Civilian Marksmanship Program
- Oklahoma Department of Wildlife Conservation
- Missouri Youth Sport Shooting Alliance (MYSSA)
- Minnesota Youth Shooting Foundation
- South Carolina Youth Shooting Foundation
The financials below use pre-audit values to allow the MidwayUSA Foundation to publish our Annual Report in a timely fashion for our constituents. The Foundation’s audited financials will be available in quarter three. There is no expectation of significant changes.